26 January 2012 08:45
Everyone is looking to save money. In the era of Groupon and "Extreme Couponing," how can you compete?
By including a coupon listing with your Valley Yellow Pages advertisement!
Your stand alone advertisement is enough to make customers curious—and get that all-important first call, but by offering a one-time coupon or a series of coupons in addition to your ad, you'll be sweetening the deal.
If your business is an auto parts store, for instance, consider either a percentage off total purchase price or a free item. If you're a mechanic, entice customers with a free oil change or other diagnostic test. If you're running a restaurant, how about a free appetizer? Or, for added effect, try a series of coupons in the coupon section of the Valley Yellow Pages—here you can offer several different options to draw consumers searching for different things.
Catch their attention with the ad, lure them in with a coupon, impress them with your service and you'll have a customer for life!