There are a lot of myths surrounding the Yellow Pages industry. You may have heard some of them: “No one uses the Yellow Pages anymore”, “Yellow Pages kills trees”, “Yellow Pages advertising is a waste of money”, and “Search is less expensive than the Yellow Pages.”

In this new video, industry researchers provide facts to disprove each and every one of these myths. Some of the facts you’ll learn include:

• How many adults in the U.S. still use the Yellow Pages to find local businesses;
• How much one call from Yellow Pages advertising is worth compared to search;
• How calls to Yellow Pages ads have increased, and not just by a small amount; and
• How phone books compare to e-waste in landfills.

Take a look and let us know what you think.

Nightlife in the Central and Northern California is as diverse as our agriculture. Dining out, driving under the stars, dancing, theater, movies, and many more opportunities await.

When it comes to planning your night out, the the Valley Yellow Pages is a trusted friend. Our listings feature restaurants and cafes, including locally owned as well as national chains like Olive Garden and Starbucks.

Our print, mobile, and online editions can also help you plan the rest of your evening. Find local movie theaters, theatrical productions, nightclubs, dance clubs, and more in our listings.

If you need to find something to do for the kids, we've got that covered, too. Find local listings for bowling alleys, arcades, pizza parlors, and other youth favorites.

Valley Yellow Pages is all about helping you enjoy the benefits of your local community. So grab the book and plan your next night out!

If you're living with pain in your back, hands, neck or other area, it might be time to seek help. There are many types of medical expertise in the Valley—and there's a health care provider that can help you feel better.

The Valley Yellow Pages features listings for many of these specialists. Chiropractors, massage therapists, physical therapists, sports medicine practitioners and others are trained to help you heal from what ails you now—and help you avoid a recurrence of that pain.

Many of these specialists place ads in the Valley Yellow Pages. This makes it easy to see what they specialize in, where they're located, hours of operation and, of course, their contact information.

It's great to have choices. And we have plenty of them as residents in Northern and Central California, especially when it comes to our health.

So take a walk through the print version of the Valley Yellow Pages and find a medical specialist who can help you feel better. You'll be glad you did.