For the past year, consumers across the Central Valley have been seeing hundreds of “Buy Local” billboards, reminding them of the importance to keep spending local to help boost the economy and protect local jobs.

  Buy Local Campaign Extends to Central Coast and Bay Area

This highly successful program will be expanding to include more counties in the Central Valley as well as the entire Bay Area.  A total of 800 billboards will appear in Fresno, Madera, Tulare, and Kings Counties; Monterey, Salinas, Santa Maria, San Luis Obispo, Sacramento, Modesto, Stockton, Chico, Redding, Red Bluff, Yuba County, Lodi, San Francisco, Oakland, San Jose, Santa Rosa, and the Bay Area.

The “Buy Local, Create Jobs” message reminds consumers that spending locally protects jobs and ensures tax dollars stay within their region.  The campaign is scheduled to run through October 2011.

Valley Yellow Pages and CBS Outdoor continue their partnership to produce and post billboards throughout Northern and Central California building awareness and educating consumers on the importance of buying from local and neighborhood shops.

  Current Billboards

  Why Buy Local?

Spending dollars locally ensures that 1% of the sales tax is allocated to local funding.  The funding generated is used to pay for police and fire protection, local health clinics, zoos and parks, and children’s education.

When purchases are made online or out of town, the tax dollars go to support services in other communities.  Choosing to keep your dollars local guarantees the funding remains local which boosts the local economy and supports local services.

Buying local also protects jobs. Ensuring local dollars stay local helps to preserve funding for community programs, which in-turn secures employment and benefits for residents.

  Buy Local Campaign – Get Involved

Since its inception, many retail stores and businesses have joined the effort by displaying the Buy Local logo on store windows, websites, at company headquarters and in promotional advertising.

If you are interested in finding out more about the campaign or would like to get involved, please visit www.whyibuylocal.com to find out how.